BRONX ZOO

The Bronx Zoo wanted a big idea for their Spring event. So we created Boogie Down At The Zoo, a celebration of Bronx culture. Then we got legendary Bronx graffiti artist John "Crash" Matos to paint a 1980 Chevy Caprice Taxi. And we put Crash, the notorious rapper Melle Mel, and the original lyricist Grandmaster Caz into the Boogie Down cab for a special ride to the greatest zoo on earth.